Course Description

How does Crowdfunding Work?

1. The 4 different types of Crowdfunding
2. Examples of Crowdfunding Platforms
3. Niche Crowdfunding Platforms
4. Benefits of Crowdfunding
5. Downsides to Crowdfunding
6. Future trends of Crowdfunding

How to Setup a Successful Campaign

  1. Examples of successful Crowdfunding campaigns
  2. Structure of a Crowdfunding pitch
  3. Telling your story
  4. Success factors required to reach your target audience


The Crowdfunding Launch Formula

  1. Launch formula roadmap
  2. Importance of visuals and video
  3. How to determine and structure your rewards
  4. The importance of email
  5. Launch Day checklist
  6. Fulfilment after the campaign

Tools, Tips and Resources

  1. How to expand and engage your crowd
  2. Essential pre-launch sequence tools
  3. How to become a staff pick
  4. Podcasts, books, eBooks, magazines, etc
  5. Successful project creators share their tools and tips


To teach participants how to run a successful crowdfunding campaign.


By the end of the session course participants will be able to:

  • Understand what crowdfunding is all about

  • Learn the different types of crowdfunding

  • Review successful crowdfunding campaigns

  • Follow a crowdfunding launch plan sequence

  • Know the important tools needed to run a campaign

About your tutor

Anthony Lovell de Souza

Anthony has helped hundreds of project creators understand what crowdfunding is all about and how best to run a successful crowdfunding campaign. 

He has delivered over 40 crowdfunding workshops and talks during the last 4 years all across the UK. He is also editor of the Crowdfunding Focus magazine and founder of the Crowdfunding Playbook app.

His background is in digital marketing where he has assisted over 700 business go online and expand their presence online.

Special requirements

Please let Support Services know if there is anything that would affect your learning and if there is anything we can do to enable you to fully participate in our courses and we will do our best to accommodate you.

Call Support Services on 01392 248919 or email [email protected] 

Cancellation Policy

In the event that this course does not reach the minimum required number to proceed we will contact you and offer a credit against the next available course, the option to book an alternative course or a refund.

By proceeding with this booking you are agreeing to this cancellation policy.

Two ways to book


i) Complete the booking form and email it to [email protected] Download your booking form here 

ii) Book and pay for your course by selecting your ticket(s) below and following the online booking process.


i) Complete the booking form and email it to [email protected] Download the booking form here 

ii) Your order will be acknowledged and your place will be confirmed once payment has been received. 

For any enquiries regarding booking and payment please contact our Training Administrator on 01392 248919 

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